Your branded app for Samsung Smart TV
A native Tizen app that runs directly on Samsung Smart TVs — no streaming box required. Your brand, on the screen millions already own.
Built for the platform
Everything your Samsung TV app needs
Tailored capabilities that make your branded app feel native on Samsung Smart TV (Tizen).
Runs natively on Tizen
Installs directly on Samsung Smart TVs — no extra hardware needed.
Remote-friendly UI
Designed for the Samsung remote with clear focus and large targets.
Full TV guide (EPG)
Complete EPG with now/next and full program details.
Catch-up TV
Rewind to earlier programs where the source supports it.
Fast channel switching
Tuned zapping and buffering for smooth Live TV on the TV itself.
Store submission support
Guidance for distributing your app to Samsung Smart TVs.
Screenshots
A polished, branded experience
Placeholder screens shown in the device frame — swap in your own branded captures.
Why it matters
Why a branded Samsung TV app pays off
The commercial case for putting your brand on this platform.
- Reach customers who own a Samsung TV without asking them to buy a box.
- Lower the barrier to entry — installation happens right on the TV.
- Stand out with a branded native app on a popular platform.
Login methods
Works with what your customers already use
Enable the sign-in methods that fit your operation.
Xtream Codes login
Customers sign in with the username, password and server URL they already use.
M3U / M3U8 playlist URL
Point the app at a hosted M3U/M3U8 playlist URL for instant setup.
FAQ
Samsung TV questions, answered
No. It runs natively on Samsung Smart TVs using Tizen, so customers install it directly on the television.
white label IPTV app for Samsung Smart TV
A white-label IPTV app for Samsung Smart TV lets you reach millions of households without asking them to buy any extra hardware. Because the app runs natively on Tizen, customers install your branded Samsung TV streaming app directly on the television they already own — a major advantage for conversion and retention. OTTBuilder builds and maintains the app so you can focus on growth.
The Tizen app is designed for the living room and the Samsung remote, with clear focus states and large, readable targets. It presents Live TV, VOD movies and full series catalogs with attractive artwork, and a complete EPG delivers now/next information and a full TV guide. Catch-up TV lets viewers rewind to earlier programs where the source supports it, and fast channel switching keeps the Live TV experience smooth.
Customers sign in with the methods they already use — Xtream Codes credentials or M3U/M3U8 playlist URLs — and the IPTV app for Tizen remembers favorites and continue-watching. Because the app is white-labelled, your logo, colors and name appear throughout, giving you a professional, recognizable presence on a hugely popular TV platform.
We provide submission and distribution guidance for getting your app onto Samsung Smart TVs, and keep it updated as the platform changes. For IPTV providers and resellers, native smart-TV apps remove friction and raise perceived value — launch your white-label IPTV app for Samsung Smart TV with OTTBuilder and meet customers on the screen they already own.
Ready to launch your Samsung TV app?
Pick a plan, send us your brand assets, and we’ll build your branded app for review.
Prefer to talk first? Open a ticket or email our team.